Windows RT: Ambitious beginning, quick descent

2015-Apr-01 | Tags: analysiskill

Windows on ARMIn October of 2012, Microsoft released Windows RT but what followed will be remembered for years to come as a major strategy shift for Windows that ultimately failed. Plagued with branding issues, a confusing message to consumers and a Windows Store that never materialized, Windows RT left Microsoft in a troubled position.

When Windows RT was announced, the OS was supposed to represent the future for computing and for Microsoft, where users lived inside a modern environment that moved away from the classic desktop scenarios, which Windows had embraced for decades. The idea was simple, by locking down the OS to Windows Store apps like iOS and to some extent, Chrome OS, the virus-plagued history of Windows XP would be ushered away.

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Windows on ARM - Windows RT